white-labeled at-home diagnostic testing

Your plug-and-play partner for trusted at-home testing

imaware’s custom, at-home testing solutions empower businesses to meet their customers’ changing healthcare needs. Offer personalized care and proactive treatment plans with our state-of-the-art testing infrastructure.

Revolutionizing healthcare with modern science.

Our API does the heavy lifting

Our solution offers a low-barrier, digital-first, all-in-one testing solution for your brand, with a powerful infrastructure that connects your customers to top-tier labs.

Labs
A lab technician

Accredited Labs

Our CLIA-certified and CAP-accredited labs support multiple collection devices and have a testing menu of 100+ analytes.

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Partners

Fulfillment Partners

Our API sends the orders from our partners to us to create a seamless ordering and fulfillment experience. Several shipping and inventory management options are available.

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Providers

Healthcare Providers

Our healthcare provider network is there to approve lab orders and review results. Plus, telehealth appointments are available to offer your patients.

book a demo today
Patients

Informed Patients

We support result delivery in the form of raw data or in PDF format. Our tried-and-tested user experience keeps end users aware and informed at every step of the journey.

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Support

Realtime 
Support

We give you the key metrics you need to track your testing program, from order and sample tracking to results delivery.

book a demo today
A lab technician

Accredited Labs

Our CLIA-certified and CAP-accredited labs support multiple collection devices and have a testing menu of 100+ analytes.

Get started today

Fulfillment Partners

Our API creates a seamless ordering and fulfillment experience with several shipping and inventory management options.

Get started today

Healthcare Providers

Our healthcare provider network is there to approve lab orders and review results. Plus, telehealth appointments are now available to add to your patient experience.

Get started today

Informed Patients

We support result delivery in the form of raw data or PDF format. Our tried-and-tested user experience keeps end users aware and informed at every step of their journey.

Get started today

Real-time Support

We give you the key metrics you need to track your testing program, from order and sample tracking to results delivery.

Get started today

Working with forward-thinking healthcare brands

Businesses across a spectrum of industries use imaware to elevate their healthcare offerings. We partner with health and wellness businesses, telehealth organizations, employee healthcare programs, insurance providers and more.

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Verywell logoVerywell logo

95%+ of beta test members saw improvements in their biomarkers after 6 months.

Partnering with imaware has allowed Elo Health to scale their business, attract a loyal and lifelong membership base, focus on their strengths, and stand out in a crowded health and wellness landscape.

Read more

The Future of At-Home Health Testing: How Powered by imaware is Leading the Way

The plug-and-play testing solution connecting partners and patients.

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10 Strategies to Power the Growth of Your Health and Wellness Business

Grow your health and wellness business with ten key strategies that will help you stand out from the increasing competition.

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How Telehealth and At-Home Testing Has Become a Vital Part of the Health Industry

and the role it could have in the future of healthcare.

Read more

Who is Powered by imaware?

Health & Wellness

Upsell, cross-sell and take your customer offering to the next level with extensive healthcare data.

Digital Health Solutions

Screen patients for existing conditions early and efficiently to promote better health and well-being.

Healthcare Benefits

Offer greater access to care while reducing insurance premiums and improving member retention.

Healthcare insights that transform people’s lives

API-BASED TECHNOLOGY

End-to-end at-home testing without the headaches

A lot goes into building a reliable testing infrastructure. You need scientific and clinical validation, legal compliance, technical expertise, relationships with labs — the list goes on. imaware enables you to skip past the set-up, offering a white-label at-home testing service that benefits your business.

Build custom panels with your brand identity

imaware is the only at-home testing partner that lets your brand shine through. Design your own packaging and send custom-branded test kits — we can even co-create the biomarker panels your audience cares about most.

We’re where your audience is

We’ve established a strong, professional, nationwide network, so you don’t have to.

49

Testing coverage in 49 states

100%

CLIA certification and CAP accreditation in 100% of labs

Total privacy and security compliance (HIPAA and SOC2 Compliant)